WELCOME TO THE BIG SHIFT PODCAST!

The Big Shift is a podcast, a community, and a movement. It is our aim to help those who want to make a difference, have success in carrying out their mission. The goal of our podcast is to inspire heart-centered entrepreneurs to create their dream business, do what they love, and make the world a better place in the process.

We will help you get there by sharing with you the best marketing, sales/enrollment and mindset practices known to humankind today… All of these practices are tested and come from the people who are the very best at utilizing and teaching them. These will be some of the most extraordinary people on this planet. Get ready for your Big Shift!


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Do you ever experience a deep fear of failing? Get ready to be inspired after you see this.

We all have tough days where we don’t feel like doing anything, where our resistance and fear of failing is bigger than our desire to create anything or move forward in our business.

I have something really inspirational for you. I saw this video and I was totally blown away and inspired by it.

If you ever have one of these days where you have circumstances for why you’re not doing something, watch this video, and know that anything is possible if you put your mind to it.

You have it all within you.

Warmly,

~Bill

 

Meet My Rockstar Client

I can’t tell you have proud I am of my amazing clients.

There is nothing better for me that seeing someone live into
their full potential as a business owner and grow by leaps
and bounds as a person in the process.

This week I am going to be highlighting three of those
clients, who a little less than a year ago came to the Big
Shift Experience with a desire for making a bigger
difference with their business and with the hope that the
time they spend with me for 3 days is a catalyst for things
to change.

So I want to introduce you to Sakada

Amazing Rockstar Client Sakada

[Continue Reading…]

Can thinking big be bad for you?

I know I often encourage my tribe to think big, but can thinking big actually hurt your chances for success?

A couple of weeks ago on the Fireside Chat Call I hosted to speak to potential applicants of the Big Shift Coaching program, I was once again encouraging the participants on the call to Think Big.

And then I spoke to someone who was unsure whether that was possible for her. I continued to encourage her that it was. And then she started talking about her business, her offering and her business direction.

And my heart sank…

Here I was encouraging her to Think Big and yet I know that unless she changed her whole approach to her business – unless she was ready to change her marketing message, her offerings, her marketing strategies and her entire business model, thinking big could actually hurt.

Here’s why – without the proper foundation, thinking and dreaming CAN actually be hurting your chances for success by creating unrealistic expectations and in some instances “delusions of grandeur.”

I have been creating my own universe, my own rules and my own community for years now. So I have forgotten that people outside of my world may not have the business structures in place and the know-how to reach their big dream, with a community to support them and a guide to lead the way when they are lost.

So when is thinking big a good thing?

Can you see how when you dream big, that knowing WHAT TO DO to create that dream and then getting into IMPERFECT ACTION to create that dream, and all the while working through YOUR OWN BLOCKS!

Can you see how when you do that you can achieve the impossible?

Thinking Big may not be what you think

For me, thinking big is a multi-million dollar business that impacts tens of thousands of business owners to create prosperity while doing what they love.

For one of my clients, it’s a great life-style business where she gets to impact deeply a small number of clients and be able to take off 3 months every year.

For you, it may be a small six-figure business where every minute of the day is spent doing what you love and you delegate EVERYTHING you don’t want to do.

So now that I am Thinking Big, what’s next?

All it takes is one step. All it takes is one step in THE RIGHT DIRECTION.

And often, it means a giant leap of faith! Because taking that one step is a big deal if you’re not sure if your dream is possible.

When you can dream big and create the vision of your ideal business and your ideal lifestyle, it still takes the know-how to determine which steps to take EACH day to move you in the direction of your dream.

Here’s what you can do:

  • Determine what your vision of thinking big for your business looks like!
  • What is my business strategy to get there? (Remember a step in the wrong direction will not get you to where you want to go unless you course correct)
  • What action can I take TODAY that will move me towards my vision in the fastest and most effective possible way?
  • Repeat daily!

I want to share my gratitude.

I am grateful that you are in my community. You’re here because you have a gift, a skill or some amazing knowledge and you want to be able to make a difference in people’s lives using those gifts. You are here because you know you’re destined for more and it is my mission to move you closer to your business destiny – your full potential. Thank you for allowing me to do what I love.

Here’s to thinking big on your own terms.

And I would love to hear your thoughts on this topic.

A favorite mindset technique for you

I love working with empowering mindsets that help people take big leaps in their business (and in their personal growth).

I want to share with you one of my favorite mindsets. (Or you can think of it as a mindset shift).

This is about how to make a commitment to something in your business.
Let’s say you want to launch a new program, or go out and get 5 new clients.

How do you do this?

You make a DECISION.

Wow. That word just oozes power.

I’ve read that the word “decide” comes from the Latin word decision, which means “to cut off”.

Truly making the commitment is basically deciding to cut off any other possibility. There is no back door.

Take a look at a place in your business where you’re struggling. Have you made a real decision to having it resolved? Are you really committed enough to do what it takes?

If you haven’t, you have basically made an unconscious decision to continue to struggle.

So if you’re struggling to take a big step forward in your business, it means you’re wavering or uncommitted about something important.

There may be an opportunity for you to make a decision to make a powerful commitment to something and to not look back. Or to decide to release a belief about yourself that is holding you back and that feels good to let go.

This feels edgy to me, but I’ve made a decision to speak my truth and to share it.

Conquer a Daunting Project In 30 Minutes Or Less

Do you have a project or task in front of you that seems daunting,- and it makes you feel overwhelmed just thinking about it?
(Such as creating a new website, starting a newsletter, writing your first ebook, planning a speaking engagement, etc.)

Here’s my favorite method for turning a “scary project” into a manageable project.

Its very simple: take out a blank piece of paper, and take 20-30 minutes to break the project down into manageable steps.
You can either do this as a list of steps or as a mindmap.

After you do this, your project transforms from being murky and intimidating to doable and just a list of clear steps.
(By the way, this is an extremely effective method, so don’t be deceived by the simplicity of it.)

Ill give you an example.

Lets say you want to start an email newsletter.
I just did 20 minutes of brainstorming, and here are some of the basic steps that would be needed.

– Sign up for an email list management software, such as Aweber or Constant Contact.
– Determine the focus of your newsletter
– Decide on your target audience (the tribe you want to communicate to)
– Develop a schedule for how often you want to send it out
– Choose a name for your newsletter (optional)
– Decide on HTML or text
– Create your first 3 newsletter topics

Now when you review this list, doesn’t it seem like each one of these tasks is really doable?
And each task could be done in an hour or less, don’t you think?
Which means that you could get the whole project of creating an email newsletter done in one day, or definitely in one week.

So what daunting projects have you been putting off lately?
(specifically ones that could help you grow your business and attract clients)

Pick a high priority project, and give my process a try!

Which project are you “breaking down”? Does your project suddenly seem a lot more manageable?
Please leave me a note below, I’d love to hear from you.

Warmly,
Bill

It’s Time To Fire Your Inner Perfectionist

Imperfect action

I’ve got a wish.

I wish I could erase a word from your vocabulary. That word is perfection.

I know I am being dramatic here and it’s not really the word I want to erase, but I do want to erase the baggage that comes along with it.

When were attached to perfection:

  • We spend a lot of time learning, and not much time implementing
  • We procrastinate and procrastinate
  • We spend too much time making it just right (and its still not perfect anyway!)

Heres the thing – whatever you’re doing will never be “perfect” until you try it out in real life with real people.

So heres my favorite motto: Imperfect action is better than no action.

Taking lots of imperfect action is what gets us new clients and new business.

I want to share a success story to inspire you to imperfect action.

Last month I was teaching the art of mastering enrolling conversations on a coaching call.  I gave a participant a basic script for what to say in a sales conversation.

Instead of waiting months to get the script perfect and after almost “wimping out in the last moment,” she leapt into imperfect action right away and used the script with a prospective client. She stayed open and relied on her curiosity to get connected to her prospect. And by the end of the conversation, it was her prospect who asked if she had any packages she could offer her!

YES, this imperfect conversation turned into her client committing to working with her for the next 5 months. This imperfect action not only resulted in a long-term client, it also renewed her confidence in her business and her ability to enroll other prospects into her business.

Here are a few lessons for enrolling new clients and overcoming your desire for perfection:

Imperfect Action Is Better Than No Action: Stop waiting for the perfect time, the perfect idea or the perfect package. Use what you have and “just do it”. You can always improve on what you have later but by if you don’t put it out there in the first place you’ll never make anything happen

“Perfection” Is Not A One Time Event – Its A Process of Trial and Error: Try something out (such as a sales conversation script), learn from every time you use it, and make an improvement every time.

Be Honest: Honesty is always the best policy. During enrolling conversations don’t fret about following the right steps or losing the prospect. Be in your element, show genuine interest in your prospect and trust your instincts. When you are honest and passionate about who you are and what you do the rest will fall into place

Celebrate All Victories: By trying to be perfect all the time, we forget the small things we accomplish. Instead of just focusing on the things she forgot to do, I asked my client to celebrate the fact that her client ASKED for her services. What a great success!

ARE YOU READY? LET ME KNOW BELOW IN THE COMMENTS
If you’re a perfectionist and my ode to imperfect action inspired you, I’d like to ask you to share an imperfect action you’re willing to take in the next 7 days in the comments below.