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The Big Shift is a podcast, a community, and a movement. It is our aim to help those who want to make a difference, have success in carrying out their mission. The goal of our podcast is to inspire heart-centered entrepreneurs to create their dream business, do what they love, and make the world a better place in the process.

We will help you get there by sharing with you the best marketing, sales/enrollment and mindset practices known to humankind today… All of these practices are tested and come from the people who are the very best at utilizing and teaching them. These will be some of the most extraordinary people on this planet. Get ready for your Big Shift!


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A Fun Game You Can Use To Break Through Your Income Ceiling

Fish flying

I want to talk to you about your income ceiling today.

It’s a big topic for most business owners I talk to.

Your income ceiling is often based on the most amount of money you’ve ever made in your business.

For example, let’s say the most you’ve ever earned in one month is $3,500. That means that your current monthly income ceiling is $3,500 a month.

You have never had the experience of earning more, so in reality, you don’t know what it takes to get to a bigger amount, and you don’t know how it will feel once you do.

Here’s fun way to create incremental shifts, and break through your ceiling…

I recommend that you create a game out of raising your income ceiling.

Here’s how that might look:

Perhaps you earning $3,500 this month. So you can strive for $3,600 next month. And $5,000 six months from now.

Can you imagine creating an intention of earning just a little more each month than the previous month and keeping that going for a while?

I’ll give you an example of this in my life.

In my twenties, I conducted a personal 1-year experiment of going to the gym and working out every day. I started all my workouts on the stationary bike with the intention of burning off more calories than the day before.

And I did that every single day for a year.

Sometimes I did it by going faster and sometimes I just had to bike longer to beat my performance from the previous day. And it almost never felt difficult or impossible because I was gradually increasing my performance.

And at the end of the year, I was doing some remarkable things on the bike – I could go on for hours and at a pretty fast pace.

But because I was raising my fitness ceiling slowly, with intentionality and most importantly with consistency, I was able to achieve so much more than I would have thought possible.

So I would love for you to take on this gradual approach to raising your income ceiling so that it won’t feel impossible each month and yet over a whole year, you can greatly improve your financial situation.

Share in the comments below and let me know – what is one thing you can do to take a more gradual approach to break through your income ceiling?

 

Do you ever experience a deep fear of failing? Get ready to be inspired after you see this.

We all have tough days where we don’t feel like doing anything, where our resistance and fear of failing is bigger than our desire to create anything or move forward in our business.

I have something really inspirational for you. I saw this video and I was totally blown away and inspired by it.

If you ever have one of these days where you have circumstances for why you’re not doing something, watch this video, and know that anything is possible if you put your mind to it.

You have it all within you.

Why putting yourself first is key to business success

shutterstock_158235314You have probably read countless posts from me (unless you are new in my world) on getting clients, creating success and cultivating an entrepreneurial mindset.

This message is a little different.

Every year, I create a yearly theme that helps me focus the power of intention in one area of my life.  As a result, a tremendous amount of growth, deepening and breakthroughs manifest themselves around that theme.

This year’s theme – LOVING MYSELF.

It has not been an easy one for me.  It’s feels like I am going up and down with it like a roller coaster.  I know this is often how it goes when we commit to something important.  And it doesn’t make it any easier.  (Does this remind you of your own journey to business success?)

Here’s my biggest realization:

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What to do when someone gives you advice (and it doesn’t feel right)

Blog Post 6.4.13

We are constantly bombarded with messages that tell us what to do, how to be and even how to think.  It started in childhood with our parents and now continues through friends, culture at large, marketing and even through various experts on various subjects (yes, including me).

And as important as information, advice and viewpoints are from the outside world, the most important point of view is YOURS.

Any opinion and every teaching point can only illuminate part of your path.  The rest is your job.

Only you know what you truly love.
Only you hear messages from your higher self.
Only you

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How to find out exactly what your clients want: A tale of two coffee shops


latte-249102_640
I was riding in an elevator to my office building and struck up a conversation with someone in an office one floor down from me.  She was really enjoying her morning coffee, and I noticed that her coffee cup was from Awaken Café, right across the street from our building.  I was surprised because there is a delightful coffee shop less than 10 feet from our elevator-  Bittersweet Café, and it’s right in our building.  It’s well designed, cozy and has seemingly good coffee (though I don’t drink coffee), and it’s less expensive.

I got curious, and asked her why she doesn’t get her coffee from Bittersweet in our own building.  She said that their coffee is not that great, and they should stick to what they do best – hot chocolate (THAT – I do drink and it is wonderful).

This is a waste of opportunity for Bittersweet.  If they would have simply bothered to ask their clientele a few questions like:

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This story will definitely trigger you

CH0000A147What do the crisis in Syria and a dying giraffe have in common?

Sometimes you come across a story that at first glance simply doesn’t compute, but then as you dig a little deeper, not only does it make sense, but it teaches you a great deal about yourself and how the world really operates.

I am going to share two stories with you, which will probably trigger you, but please stick with me anyway, OK?

One story I’m about to share got MAJOR press attention, the other didn’t. Inside each of these stories is a major lesson in marketing.

Story # 1- A sweet giraffe Mario had one issue – he was born with the wrong set of genes. European law has very strict rules for what is defined as inbreeding, and Mario clearly fell inside those boundaries. Since his genetic pool was already represented at the Copenhagen zoo where Mario lived, the zoo had two choices – either neuter this 18-month old giraffe, or put Mario to death!  The zoo-keeper decided to end Mario’s life, in spite of other European zoos offering to take him.

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