Here’s Why Choosing A Profitable Niche Will Unlock The Next Level Of Success In Your Business

When you focus your business on the right niche, (one that is profitable):

• Ideal clients seek you out, eager to work with you;
• Your niche is something you become known as an expert for;
• Your income increases because it’s easier to attract the right clients;
• You get invited to speak for awesome audiences who want what you offer;
• Marketing and growing your business becomes easy;
• You get a lot more word-of-mouth and referrals

For the first years of my coaching business, I resisted having a niche like crazy.

I was coaching everyone I could on just about everything.

But it was terribly difficult to market my business. Or to communicate exactly what I do.

One day I got “niching religion” and decided to narrow my niche on one clear thing....and I believe that was the turning point that led to a multi-million dollar coaching business.

You know, I really love doing a mile deep (and serving people deeply), rather than a mile wide (and doing a little bit of everything, but in a shallow way).

See, when you become focused on a clear niche and a clear message…

Then your website, your services packages, your marketing, your public speaking, your webinars, your networking – literally everything you do will connect and speak to what your niche really wants.

It’s much easier to tap into an already existing community of people who already want what you have to offer -- the very gifts you’re here on this planet to provide.