The Art & Science Of Conscious Success
The Big Shift is a podcast, a community, and a movement. It is our aim to help those who want to make a difference, have success in carrying out their mission. The goal of our podcast is to inspire heart-centered entrepreneurs to create their dream business, do what they love, and make the world a better place in the process.
We will help you get there by sharing with you the best marketing, sales/enrollment and mindset practices known to humankind today… All of these practices are tested and come from the people who are the very best at utilizing and teaching them. These will be some of the most extraordinary people on this planet. Get ready for your Big Shift!
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One of the business disconnects I notice in a lot of my clients is that they don’t love their customers. Sometimes, they don’t even like their customers.
Seth Godin’s post reminded of this.
In order for our business to significantly grow, the business needs to change. What is the launching pad for this change?
When we change how we look at our business, our business changes.
The explorers of our time are people who are exploring the depths of what’s possible for themselves personally, for human kind as a whole and for the process of creating ideas and bringing them to life.
Prosperous Entrepreneurs are explorers. They ask the questions:
It really irritates me when my cell phone provider creates incentives to lure new customers yet does nothing to incentivize me to stay. How much good will could they generate if they lowered prices for me once I’ve been a customer for 5 years or more? How would I feel about my cable provider if they sent me a thank you certificate worth $25 towards paying my bill on my 3rd anniversary?
I know. I know. It doesn’t seem to make much sense for them to spend time, money and effort on me when they know I am probably not going anywhere.
Yet, is simply keeping me as a customer setting the bar just a bit too low? The goal is for me to be a loyal satisfied customer that will be happy with and about their service. Perhaps then I might tell a friend or two.
Treat Every Customer as a New Customer.
“¢ Mail them a personal and genuine thank you card
“¢ Send them a gift certificate they can give a friend or use themselves
“¢ Send them a gift
“¢ Or simply call them to let them know how much you appreciate their loyalty
Wouldn’t that be innovative in an old-school sorta way!?!?
(*** the cost of keeping an old client is less then getting a new one ***)
Historically, our society has rewarded us for being great thinkers and for possessing an analytical mind. The 21st century is bringing a shift to this trend. We have entered the era of the Great Non-Thinker.
We spend a lot of time dwelling on our problems without really doing anything to solve them. This often happens while we are doing something else. We might be thinking about a meeting scheduled for tomorrow or about an argument we just had with our business partner, while in another meeting or even while talking to an employee. This takes us out of being present in real time and puts us either into the future of planning or into the past of reliving our argument. It diminishes our ability to enjoy and be effective in what we are doing now. So what I am suggesting is we can all use the permission not to think about things all the time. Problems can also be solved in our subconscious. How many times have you gone to bed needing something solved or a new perspective, only to wake up with a solution or a refreshed outlook on a situation? Often, it is precisely when we step away from a problem that an answer comes to us. I am not suggesting that we stop thinking all together. I am suggesting that with greater control of our own minds, we can lead happier, more present lives and design the business of our dreams.
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What can you do to set aside time to solve a problem your business is currently having while giving yourself permission not to worry about it in the meantime?
**Monday morning inspiration.**
Envision it. Believe it. Make it happen.
“People living in scarcity see the cup as half empty.
People who are positive thinkers see the cup as half full.
People living in abundance see the cup as overflowing.
But people Living into their Greatness ARE the Cup.” — Kim George
“Focus on what’s going great for you in your business.
Do more of it, living into your greatness.
Be a cup for what you want most next.” — Sylvia Warren
