WELCOME TO THE BIG SHIFT PODCAST!

The Big Shift is a podcast, a community, and a movement. It is our aim to help those who want to make a difference, have success in carrying out their mission. The goal of our podcast is to inspire heart-centered entrepreneurs to create their dream business, do what they love, and make the world a better place in the process.

We will help you get there by sharing with you the best marketing, sales/enrollment and mindset practices known to humankind today… All of these practices are tested and come from the people who are the very best at utilizing and teaching them. These will be some of the most extraordinary people on this planet. Get ready for your Big Shift!


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Book Sharing


Kathy Sierra from Creating Passionate Users encouraged her readers to post comments on the book they most want others to read. I am taking the call and sharing my two entries.

Fiction

Bee Season

Bee Season by Myla Goldberg
I want you to read it because it will awaken parts of you that will help to expand the bounds of what’s possible in your life.

Non-Fiction

Biology of Belief

Biology of Belief by Bruce Lipton
I want you to read this book because it will completely change your understanding of life, science and consciousness.

What are yours (one fiction and one non-fiction please)?

Constraint Driven Creativity

I usually give myself an hour to read blogs and write my own posts Monday through Thursday.

I have two different types of days of blogging:

1. I feel no pressure. I settle into the hour, read and allow whatever comes out of the time to naturally evolve. I enjoy my time. I am often happy with the result.

2. I begin the hour already worried that 1 hour is simply not enough time to read my favorite blogs and create a post worthy of my own inner critic. I feel rushed and often produce very little that I can even contemplate posting to my blog.

I am now in minute 21 of my hour. I am still feeling the pressure. My limiting belief is that I can’t get out of this pressure in this sitting. My desire is to simply write what is and allow myself to snap out of this mode.

Yes, our relationship with our constraints is the secret doorway to unlimited creativity. As that relationship grows, matures and becomes effortless, so enters our creativity.

Kathy Sierra has a take on it:

“What if you needed to build a powerful web app, but you had only ten hours a week for programming? What if you wanted to write a novel, but you had to do it in 30 days? What if you wanted to create a computer game, but you had only 48 hours? What if you had to write, shoot, and edit a short film in 24 hours? Constraints can be your enemy, but when it comes to creative breakthroughs, they can be your best friend.

Constraint-driven creativity is not just about inspiring (or forcing) creativity, it’s also about getting something done. How many of us keep planning to get around to writing that book… once we’ve got some free time? How many projects stay on the back burner forever because we just can’t seem to make it happen?”

We can look at our constraints as the walls of our prison cells or we can look at our constraints as simply borders of our canvas. So let’s pick up our brushes and let’s freely paint within the borders of constraints.

Yes, you can write that book in 45 days.
Yes, you can create this website for $5000.
Yes, you can build this widget with lighter materials.
Yes, you can run a successful business while working 30 hours per week.

What project do you have that you want to try this with?
What constraints do you have in this project?
What will help you feel the freedom in the constraints not despite them?

This is what Jack White of White Stripes has to say about it (from Tom Guariello’s book — Work Different: Design For The Rest of Us)

“A lot about the White Stripes is about constriction and keeping us boxed in. Being extremely stripped down to the most minimal components, mostly revolving around the number 3. You see that [we use] three colors: red, white and black. But also vocal, guitar and drums, or vocal, piano and drums; and, keeping ourselves limited. I think there’s more creativity where there’s less opportunity. Instead of trying to bring more musicians into the band or more tracks when we record or more time spent in the studio, it’s best to explore the creativity with limited means. You get more out of it; something more interesting happens.”

(40 minutes to complete this post from start to finish)

Create New Rules

Gaping Void - change the system

(Cartoon courtesy of Gaping Void.)
My worldview was supported in BOOMING fashion in a post by Seth Godin. I already believed that change has to happen outside of the system. I already believed that changing from within paradigm is flawed. Seth once again was able to market to me in a way that solidified an already existing belief in me.

Most politicians get into politics because they want to make a difference. Doctors want to save lives and care about their patients. Lawyers have their own idealistic views when they get into the game and then the game changes them. We want acceptance. We want success. Acceptance and success in the game means conforming, means compromising, means playing by someone else’s rules. The only way to create change is to play a different game.

Change happens by creating new rules, new fields and new cultures.

This change, in turn, influences what happens in more established arenas.

This is what Seth Godin says about it:

“Once something makes its way to the mass market, the mass market doesn’t want it to change. And once it moves from that big hump in the middle of the market to become a classic, the market doesn’t just want it to not change, they insist.

History has shown us that the answer is crystal clear: if you want change, you’ve got to leave. Change comes, almost always, from the outside. The people who reinvented music, food, technology and politics have always gone outside the existing dominant channels to create something new and vital and important.”

The Burning Vacation

Burning Man

I’m off to Burning Man for the next week. I’ll be completely unplugged from this world and in another Universe. I’ll miss posting, but I know I’ll come back completely recharged and ready for anything.

Burning Man is:

  • A temporary society based on a gift economy
  • An experience in creating for the sake of creating
  • An annual experiment in temporary community dedicated to radical self-expression and radical self-reliance.
  • The greatest party on Earth
  • Impossible to comprehend without experiencing it

The Three-Year-Old CEO

3 Year Old

Lis Strauss reminds us of the importance of creativity and curiosity in our business. We can get closer to our essential zone of genius by being more like a three-year-old.

Three-Year-Olds:
** Test drive everything to get information.
** Ask “Why?” and don’t stop until the answer satisfies them.
** Know and use many more options than most adults do.
** They’ll try anything once, because they don’t know the rules.

Find your Zone of Genius by being a Three-Year-Old CEO:

  • Try everything – learn from experiencing it
  • Always ask yourself and your team “WHY?”
  • Know what you want and simply try all the options to see if you can get there
  • Forget the rules

Modern Day Explorers

Explorers

The explorers of our time are people who are exploring the depths of what’s possible for themselves personally, for human kind as a whole and for the process of creating ideas and bringing them to life.

Prosperous Entrepreneurs are explorers. They ask the questions:

  • Who do I have to be in order to create what I want?
  • How can what I do continue to move the human race forward consciously?
  • How can I continue to stretch the boundaries of what’s possible creatively?