WELCOME TO THE BIG SHIFT PODCAST!

The Big Shift is a podcast, a community, and a movement. It is our aim to help those who want to make a difference, have success in carrying out their mission. The goal of our podcast is to inspire heart-centered entrepreneurs to create their dream business, do what they love, and make the world a better place in the process.

We will help you get there by sharing with you the best marketing, sales/enrollment and mindset practices known to humankind today… All of these practices are tested and come from the people who are the very best at utilizing and teaching them. These will be some of the most extraordinary people on this planet. Get ready for your Big Shift!


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Connie Chung – The Zone of Horror

Connie Chung strays so far off her Zone of Genius — it hurts. This is a reminder that action motivated by our ego rather then our true Zone of Genius can have disastrous results.
Warning!!! This clip will hurt.

Thank you, poplicks, for the heads up…

Entrepreneurs Change The World

As entrepreneurs we have a vision of that something that we want to create.  We see something that can be done better or easier then it has ever been done before.  We want to solve problems that people have.

We then work tirelessly to bring our vision to reality.  In order to continue to have the energy to create something that didn’t exist before, we are inspired by the belief that we are somehow changing the world.  We are inspired by the desire to make a difference.

It’s amazing for me to be in touch with this notion.  How about you?

Success Tip #1

Success Tip #1

  • Think of 3 things you love to do
  • Write them down
  • Create ways you can incorporate more of these things into your business

The last time I did this exercise for myself this is what I came up with:

  1. Write – started a blog
  2. Come up with new ideas – created an ideas document, separate from my To Do List (I call it a playlist) that I check every few weeks
  3. Watch Movies — came up with a list of movies with amazing spiritual lessons, that I will begin featuring in my blog and in my newsletter

Would you like to share your experience with following this tip?

The Zone of Genius

The Zone of Genius what the? Yes, this is our G-spot of personal fulfillment. When we are in that zone, we are lost in the ecstasy of the experience. Time flies in fact, time ceases to exist.

Seth Godin writes that he can count on one hand the number of marketers he knows who get to do “Marketing” every day.

Marketers leave their Zone of Genius for their long list of things they do (budgets, coupons, projections, photo shoots, bizdev meetings, meet and greets, etc.) that is technically marketing–cause I think everything an organization does is marketing–but is hardly in the sweet spot.

This happens in our businesses all the time. As an example, I started a record label in 1995 because I loved music and wanted to produce. Yet I spent most of the time doing other things. I was out of my zone too much, wound up being burnt out and leaving the industry all together.

What is your Zone of Genius and how can you spend more time there?