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Realizing Potential

October 3 by Leave a Comment

Potential Customers are people/organizations that are interested in buying your products or services

Customers are people who have purchased your products or services

Marketing is the art that helps your business generate Potential Customers

Sales is the art of converting Potential Customer to Customers

Are you generating enough Potential Customers for your Business? (Marketing)
Are you converting enough of them to Customers? (Sales)

This post was inspired by Chris Barrow

Filed Under: Business, Marketing

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