I was in the middle of having an email discussion about procrastination with a friend and Coach Talk ezine reader of mine. In the middle of writing the email I noticed being inspired to write a blog post regarding this topic. So here I am happily … Read More
Innovative Language
The practice of using popular keywords to describe our products and services is considered the smart thing to do in the world of internet marketing. We are told that we'll get more traffic flowing to our sites and we'll sell more products. What we … Read More
Connie Chung – The Zone of Horror
Connie Chung strays so far off her Zone of Genius -- it hurts. This is a reminder that action motivated by our ego rather then our true Zone of Genius can have disastrous results. Warning!!! This clip will hurt. Thank you, poplicks, for the heads … Read More
The Gaping Void
The gap between cheap and expensive is widening. According to Seth Godin, the price of a cheap bike used to be $39 while an expensive bike was $300 (8:1 ratio). Now a bad bike costs $69 while the top-of-the-line model goes for upwards of $8000 … Read More
Is Grey the New Black?
Singularity of purpose, clarity of vision and lack of any doubt is what we expect of our leaders. They are either pro-environment or pro-business, pro-choice or pro-life, fiscal conservatives or social progressives. We like it that way. It makes us … Read More
Combat Flabby Marketing
The best way to market your services is to first understand what exactly you are marketing. Robert Middleton suggests to combat flabby marketing by writing. Answering the questions below will get you a better understanding of your own services or … Read More