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The Big Shift is a podcast, a community, and a movement. It is our aim to help those who want to make a difference, have success in carrying out their mission. The goal of our podcast is to inspire heart-centered entrepreneurs to create their dream business, do what they love, and make the world a better place in the process.

We will help you get there by sharing with you the best marketing, sales/enrollment and mindset practices known to humankind today… All of these practices are tested and come from the people who are the very best at utilizing and teaching them. These will be some of the most extraordinary people on this planet. Get ready for your Big Shift!


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The Simplest Success Principle In The World… Are You Doing It?

I was hanging out with one of my closest friends, Johnny Fernandez. He was sharing an amazing conversation he recently had with his daughter.  I found it very on point for what is holding back most entrepreneurs.

In the video below I’ll share what it is.

I find this is by far one of the simplest and most important success principles.  And it will only take you 2 minutes and 2 seconds to hear it.

I can’t wait to hear your thoughts once you watch the video.  Let me know in the comments below!

 

What Separates Businesses that Succeed and Those That Fail?

I was talking to a client earlier this month who said,

“I’m completely lost, and struggling with my business. What do I do next?”

Click play to hear the advice I gave her.

After you’ve finished watching this video, tell me in the comments below – what kind of imperfect action can you take right now?

 

 

A Fun Game You Can Use To Break Through Your Income Ceiling

Fish flying

I want to talk to you about your income ceiling today.

It’s a big topic for most business owners I talk to.

Your income ceiling is often based on the most amount of money you’ve ever made in your business.

For example, let’s say the most you’ve ever earned in one month is $3,500. That means that your current monthly income ceiling is $3,500 a month.

You have never had the experience of earning more, so in reality, you don’t know what it takes to get to a bigger amount, and you don’t know how it will feel once you do.

Here’s fun way to create incremental shifts, and break through your ceiling…

I recommend that you create a game out of raising your income ceiling.

Here’s how that might look:

Perhaps you earning $3,500 this month. So you can strive for $3,600 next month. And $5,000 six months from now.

Can you imagine creating an intention of earning just a little more each month than the previous month and keeping that going for a while?

I’ll give you an example of this in my life.

In my twenties, I conducted a personal 1-year experiment of going to the gym and working out every day. I started all my workouts on the stationary bike with the intention of burning off more calories than the day before.

And I did that every single day for a year.

Sometimes I did it by going faster and sometimes I just had to bike longer to beat my performance from the previous day. And it almost never felt difficult or impossible because I was gradually increasing my performance.

And at the end of the year, I was doing some remarkable things on the bike – I could go on for hours and at a pretty fast pace.

But because I was raising my fitness ceiling slowly, with intentionality and most importantly with consistency, I was able to achieve so much more than I would have thought possible.

So I would love for you to take on this gradual approach to raising your income ceiling so that it won’t feel impossible each month and yet over a whole year, you can greatly improve your financial situation.

Share in the comments below and let me know – what is one thing you can do to take a more gradual approach to break through your income ceiling?

 

4 Critical Things To Change If You’re Working On Your Business Way Too Much

To do - everything Shutterstock

I hear it all too often from business owners:

“I am SO overwhelmed by everything I need to do in my business!”

I have to say, I totally get it.

You’re serving clients, marketing your business, and you want to have a life. You cross one thing off the list and two more pop up in its place. No wonder you feel drained! And I know you don’t want that.

I have a little insight that will have a big impact:

“You CAN’T have it all.” (Even though I often hear people proclaim the opposite).

The key is to be mindful about WHAT do you really want to devote your life force and your attention to.

In my experience, people get overwhelmed because they’re trying to pack too much “stuff” into their lives that ultimately isn’t that important.

Here are 4 powerful things I’ve done that have helped me shift from feeling overworked and unfocused into a life of meaning and fulfillment and more spaciousness.

I know you have a lot on your plate, so let’s get to it!

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Top 4 Ways to Stay in Business Long Enough to Succeed

Don't Quit-K100

It took me more than 4 years and running through all my savings before I could earn enough from my business to afford to live a good and simple life.

That’s a long time to be earning less than I need.

I could have quit.  

I could have hedged my bets and not given my business my all.

But, I’m glad I stuck it out.  Because I can honestly say that I owe my current success to those amazing and difficult first 4 years.

And I’ve noticed that there’s a mindset difference between the people who quit and those who stick it out and make it through the tough times.

From what I’ve seen since talking to small business owners, most businesses fail for 2 simple reasons:

  • The business owners quit
  • The business owners sabotage their success and thus quit by default

So, what can you do to not only stay in the game but also play full out in this game we call business?

Today I’d like to share that with you.

1. Know the minimum amount you need to earn in order for you to be satisfied.

This is not a number that will make you ecstatic. This is the minimal amount of money you need to live a simple and satisfying life.

If you don’t know what that amount is, take a couple of hours to create a little budget of what you really need to live on to be satisfied.

(Hint: the less you need the more satisfied you’ll be)

2. Set clear expectations for your journey towards success

You started your business because you wanted to help people.

You also wanted to be your own boss and be in control of your destiny.  You didn’t think this would be easy, but you certainly didn’t know it was going to be this difficult.

When the difficulty level of our endeavor is higher than we expected, we tend to want to throw in the towel.

So here’s the real deal:

Growing your business is going to be challenging.  All of your gremlins and monkey-mind thoughts will come out to play.  You are going to want to quit at times (I certainly have).

But it’s your relationship to those challenges that determines your ability to stay in the game.

So how do you relate to your “challenges?”

Remember, having some obstacles in your way is not a “sign from the universe” to quit.  It just means you may need to try a different path to get to the outcome you want.

Every challenge is an opportunity to learn and grow.  And, one of the biggest mindset shifts you can make is to align with a learning/growth mindset vs. a goal-first mindset.

The more you can adopt a learning/growth mindset, the easier your journey is going to become.

I am not knocking “goal setting.” But what if instead of you getting down on yourself for not meeting your goal, you asked yourself the question “What 1-2 things do I need to adjust?”

If you did that every single time something didn’t meet your expectations, do you think you would eventually hit whatever target you set?

3.  Everything takes longer than you think

Businesses are like remodel projects – they take twice as long as projected and we have to invest double the money into it.

It seems to be our nature to overestimate what we can accomplish in a year, and we tend to underestimate what we can accomplish in 10.

So set your expectations straight and don’t expect to be an overnight sensation – they don’t exist.

And remember – right where you are is just fine.

4. Stop focusing on the things that won’t really get you to where you want to go

We all want to get masterful at our craft.  After all, sharing our gifts with the world is what we started our businesses for in the first place.

But for most people, putting more and more time to perfect our service delivery is NOT going to be what helps you get to the next level of impact and of earnings.

It’s putting the time and effort into improving your marketing and your sales/enrollment skills. That’s what is key to get you from here to there.

How much of your time during the week are you truly devoting to client-generating activities?

Are the activities you are involved with going to DIRECTLY lead you to getting clients?

If the answers are NO, you’ve got some ‘splaining to do.  Yes, it would be good for you to talk to your boss – YOU – and redirect your energies into activities that will actually bring you the revenue you are looking for.

Conclusion:

I know you want to rock your business.  I know you want to make a difference.  I know you have what it takes to make this happen.

And in order for you to reach that awesome potential of yours, you have to stay in the game long enough to succeed.

I hope this post will help you to do that.

Comment time!  

It would mean the world to me if you would leave a comment on how this article impacted you and which of my 4 points resonated with you most.

Do you ever experience a deep fear of failing? Get ready to be inspired after you see this.

We all have tough days where we don’t feel like doing anything, where our resistance and fear of failing is bigger than our desire to create anything or move forward in our business.

I have something really inspirational for you. I saw this video and I was totally blown away and inspired by it.

If you ever have one of these days where you have circumstances for why you’re not doing something, watch this video, and know that anything is possible if you put your mind to it.

You have it all within you.